| Title: |
WIPO-KIPI Training Course onIP and Branding |
| Description: |
This course is offered to enhance knowledge and skills of officers from public entities involved in the development of branding strategies for the promotion of national products (goods and services) to promote a thorough understanding of the product potential and the best way to communicate its value through appropriate IP and branding tools.
At the end of the course, participants will be able to design IP and branding strategies suited to their sectors and leading to innovations. |
| Type: |
Workshop |
| IP Subject Area: |
Multiple IP Fields |
| WIPO Sector: |
Professional Development Program |
| Date From: |
25/04/2016 - 29/04/2016 |
| Venue City: |
Nairobi |
| Venue/Host Country: |
Kenya |
| Activity held in Language: |
English |