IP Outreach Research > IP Crime
Reference
| Title: | Encuesta Sobre Piratería 2006 |
| Author: | Procuraduría Federal del Consumidor [Dirección General de Estudios sobre Consumo] |
| Source: | http://www.profeco.gob.mx/encuesta/mirador/pirateria_2006.zip |
| Year: | 2006 |
Details
| Subject/Type: | Counterfeiting, Piracy |
| Focus: | Apparel and Shoes, Beverages, Books, Brands (deceptive counterfeits), Brands (non-deceptive counterfeits), Film, Medicines and Medical Devices, Music, Personal Care Products, Software, Toys, Video Games |
| Country/Territory: | Mexico |
| Objective: | To understand purchasing habits of those who buy pirated goods. |
| Sample: | 1.425 adults in Mexico City |
| Methodology: | Interviews |
Main Findings
The 75% of respondents who have purchased pirated goods are mostly 18-47 year-old (77.5%) males (51.6%) with high school or university degrees (74.2%). Main reason for purchase is low price (71%); main reason not to purchase is poor quality. Most purchased pirated goods: music CDs (78.6%) and film DVDs (69.2%). Most people (68%) do not know how to identify fake medicines or beverages.
[Date Added: Aug 12, 2008 ]